Natural Diamonds in Crayford
From the depths of the earth to your forever ring — GIA-certified natural diamonds await.
Coming from Crayford? It’s a simple journey to our store inside Eastgate, Basildon.
| Diamond Type | Natural, Earth-Created |
|---|---|
| Certification | GIA Certified |
| Guarantee | Lifetime Manufacturing Guarantee |
| The 4Cs | Cut, Colour, Clarity, Carat |
|---|---|
| Colour Grades | D–H |
| Clarity Grades | FL – SI1 |
Design Your Forever Ring
Use our Live Engagement Ring Builder to customise your natural diamond ring from home — or join us in-store to view diamonds side by side with expert help.
Natural diamonds are the poetry of pressure, forged deep beneath the earth for over a billion years. Every inclusion, every reflection tells a story of time, rarity, and permanence — an ancient romance made tangible.
At Samuel Perry, our GIA-certified diamonds are hand-picked to honour the 4Cs — Cut, Colour, Clarity and Carat — and offer not just sparkle but emotional gravity. Whether you're planning a timeless engagement or heirloom piece, we make the experience just as meaningful as the stone itself.
Browse our Natural Diamond Collection or book an appointment to view and design your perfect ring.
Natural vs Lab-Grown — Which Is Right for You?
Lab-grown diamonds are the marvel of science. Natural diamonds are the miracle of time. One is created for precision and accessibility. The other is discovered, refined, and revered for its rarity.
At Samuel Perry, we don’t take sides — we invite you to explore both under magnification, to see with your own eyes. Many of our couples describe it as an instinctive decision. The diamond chooses you back.
Frequently Asked Questions about Natural Diamonds
Why choose a natural diamond?
Natural diamonds are unique treasures formed beneath the earth’s surface. They represent not just beauty, but time, rarity, and authenticity — a true original for life’s most meaningful moments.
What makes a diamond valuable?
The value of a natural diamond comes from its Cut, Colour, Clarity and Carat — known as the 4Cs. Our GIA-certified stones are evaluated on all four metrics to ensure brilliance and lasting value.
Can I compare lab and natural in-store?
Yes — we encourage it. We’ll show you both side by side under magnification, explain the differences, and let you decide with confidence and clarity.
Are your diamonds conflict-free?
Absolutely. All our natural diamonds are sourced from ethical, certified suppliers who adhere to international Kimberley Process standards.
Speak with Our Experts
Whether it's a custom piece, a jewellery repair, or a gold valuation — we're here to help. Submit your enquiry and one of our trusted team members will be in touch shortly.
Real advice. No obligation. Just honest guidance from Essex’s most awarded jeweller.
Your privacy matters. We’ll never share your details — only use them to offer you the service you’ve requested.
Visit Our Store in Eastgate Shopping Centre
Find us at the heart of Basildon inside Eastgate Shopping Centre — near the ASDA entrance. Walk in for expert advice, a free consultation or jewellery cleaning, and enjoy 3 HOURS FREE PARKING right on-site. No booking needed — we’re here 7 days a week.
Opening Hours
Monday – Saturday: 9:00am – 5:00pm
Sunday: 10:00am – 4:00pm